SEO in simple words


When hearing about the benefits of SEO, one can easily set expectations that can easily fade away… when things don’t turn out the way you wanted them to, at your set timing.

the question, is what can you expect before you get into an SEO project?

This is the question we will answer in this Article.

By the end of this, you will be able to know what to expect when you're expecting SEO results.

Growing up in a community where people have a culture of sharing things, and recommending solutions, I have always heard people around me recommending a certain medicine… it worked for me, so it should work for you too...you must take it…

the reality is, an Antibiotic that worked for a person A, would not necessarily work for a person B for the same symptoms.

because people are different, and it is always advised to consult with your Doctor before taking any Antibiotics, who knows, you might be badly allergic to some type of Antibiotics.

The same situation applies to Business, when it comes to this question I get very often, I tried SEO campaign once, but it didn’t work, what can I do?

In most cases I’ve worked with, the business owner either doesn’t know much about SEO, or what to expect from their SEO campaigns, or they have a completely inaccurate perception of what “good results” are probably advised by another business owner (Friend) or they are trying simply to do what someone else has done for their business.

Especially when they have been victims of unrealistic successful promise from fake SEO specialist :(.

One of the most common questions I get is, “when can I expect to see SEO results?”  I think we all know that SEO takes time, but what exactly does “take time” mean? This is a very legitimate question, especially many of business owner might grasp what SEO means, but not how it really works…

So as said, in this article, I will walk you through what you can expect from SEO results. Ready to get started on your SEO campaign? Contact us here!

Let’s start somewhere: In the First Month of SEO - What to Expect…

In this first month you probably just sing a contract with a company that will take of this for you, and based on their promise you are expecting during this period: the First link place on Google, tons of customers at doorstep, oh probably a need to open a second location or hire most more to handle more orders coming in...Just like Donald Trump told the American that they will get bored being rich, he would make them quickly like mpiiiuuuu whatever that was meaning…

  • the point here is that they are lying to you… as this is never possible. Run away from a company that promises you overnight success.

How many digital marketing companies have approached you with an all in one promises of wow results in the first month? I’m guessing a lot, considering that we, though SEO company we receive the same pitches. Crazy right?

Well, here’s the real deal : A lot of your first month of SEO will be spent going over your current and previous strategies and results, establishing smart goals, setting up tracking strategy, and digging into your competitors to find out where you stand against them, know what they and see if you can do better .

Any marketing company that promises overnight results is either point-blank lying to you or they’re into black-hat SEO, which Google punishes harshly when they find out about it - and believe me or not, they always find out. anyway, it all happens in their home search Engine... We’ve had to reverse the damage of quite a few bad SEO companies and it can cost you a lot more than if you went clean from the start.

As you can see, no ROI in this first month …. sorry to destroy your dream of overnight success… but i had to wake you up, we are in the real world.

Ok, let move on to the first 3 Months: What can you Expect?

During this first quarter, you should expect your SEO partner to clean up your Website, ( if existing and if it is fixable, in the worse case, build you a new one as I have done for some of our customers.) expand your company’s reach and nail down any factors that could negatively impact your digital marketing efforts.

At Web insight, we usually

We usually implement more advanced, technical SEO practices to ensure your Web identity and all its details are consistent. This can also include optimizations, link building, local SEO — the list goes on and on depending on your specific needs.

Based on our experience, and many experts of the industry, SEO typically takes about three months or sometimes longer to start showing the long-term effects. I said  “ LONG TERM EFFECT”. What you should see happen here - if you’ve got the right SEO team—is alignment with your local citations and your Search Engines knowledge graph.

“ You will probably start seeing some definite movement in keywords results. Your organic traffic should start to tic progressively  (note that this might depends on the seasonality of your service or product and the time of year) and your account manager should have some concrete insights on your ongoing strategy. ”

So let add up, First 6 Months: What to Expect?

Our team will be tackling the low hanging fruit in the first few months, however, in months 3 through 6 we will be building out your subpages and adding a blog - if you don’t have one already.

Web insight SEO team will prioritize your new content or optimized your existing ones based on your goals and priorities, combined with our keyword research. You should at this point expect to see an increase in organic traffic and leads. That being said, note that we can’t easily know or tell exactly when your traffic will really take off, but with our custom monthly reports, you will always know exactly where you stand. Sharing progress with you is our way of working.

You must know that SEO is a long-term strategy that, done correctly, can last you a very long time.

What Result to Expect in the First Year of SEO?

In most of our case, we happen to increase leads up to 350% in the first year, also considering other industry experts' opinions, we can say that if you’re not seeing results after year one, then there are bigger problems on the table.

Usually, most SEO strategies should give you a good boost in leads and sales by the end of year 1, that being said regardless of your industry. If you aren’t converting those leads, it may be a customer service issue. If your product or service is having a lot of bad reviews or complaints or if your customer support representatives help or convert the leads you’re bringing in, no matter how much you invest in marketing, the problem might persist… and this can be very costly.

A very common problem most business owners have when it comes to getting involved with SEO: with so many moving parts that contribute to your overall web presence, there isn’t a secret recipe for success. Just like each individual has their own unique problem and unique solutions to those problems, so does Each company has their own unique problems and should have their own unique solutions.  For instance, let phrase it this way:  if you have more than one location for your company, we might advise focusing on local SEO, this might be more advantages for you, or If you’ve already built out your website and have a lot of content, we may suggest enhancing your offsite online presence with additions like videos, seeing in what way we can optimize you what you already have..

Word of wisdom, if a digital marketing company preach to you a one-size-fits-all digital marketing plan, paradisiac success promises, you should run away.

Long life, 2+ years, what to Expect from your Ongoing SEO result?

Like I’ve said earlier, SEO is a long-term strategy that should continually build on itself, no matter what industry you are in.

So by year two, you should have good momentum with your content strategy, and it might be a good time to expand your services to amplifiers.

Talking about amplifiers, outside your website, that can really help you go further, we have seen tremendous success with the bellow platforms:

  • Social media advertising
  • Pay-per-click advertising
  • Email marketing
  • Digital competitive analysis

Right, that was it, for now, however, we will update this post with time, in the meantime, if you have any question, please contact us, and we will be more than happy to help you.

I look forward to speaking with you, and good luck with your SEO results! Remember, that first year goes by quick, so you will have a toddler SEO success before you know it!



View posts by Patrick
Co-Founder of http://WebInsight.eu | Data Analyst and continuous process improvement Lean Six Sigma Certified with over 6 years of Technical and business experience, husband, father & friend of many, with 1 goal. Make your online business succeed! Not because i love you, but because I love my success which is totally linked to yours. Making your Business thrive and succeed, makes mine thrive and succeed in return. In short "Your success makes mine!" Let me work for it.

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  1. […] long-term good results sustainability. To learn more about how SEO work, please see our post on What to Expect when you are Expecting SEO Results. So, we can bill this process per month, as to how many hours we will be working on this per […]


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